Video Streaming Software Market: Market Research by Knowledge Sourcing Intelligence


Video Streaming Software Market: Transcoding and Processing Segment Projected to have a Significant Market Share


Drivers and restraints of Video Streaming Software Market
The increasing consumption of transcoding services for video streaming online is expected to increase the video streaming software market size. A rapid expansion of Video-as-a-service (VaaS) enterprises worldwide also contribute to the growth of the global video streaming software market. The market of video streaming software is driven by factors such as low-cost ownership for buyers, extensive growth of online videos and a growing market for on-demand videos. However, issues such as network connectivity and technical difficulties for video streaming will hinder the video streaming software market growth.


Market Segmentation
By solutions, the market is segmented into transcoding and processing, video management, video delivery, and distribution, video security, video analytics, and others. The transcoding and processing the segment is projected to have a significant market share of the global video streaming software market over the next five years owing to increased traction for online video streaming and the adoption of cloud-based transcoding by companies. The video Analytics segment is expected to grow at the highest CAGR during 2019-2024 as VaaS enterprises seek optimization of services for end-user for an enhanced experience. Video analytics vendors focusing on expanding respective market share by product innovation and focusing on providing a 360-degree view of habits and preferences of end-users to meet the strategic goals of enterprises accordingly. By services, the market is segmented into professional services, consulting service, integration and deployment services, training and support services, and managed service. The consulting segment is expected to rise at a substantial rate as the industry is witnessing strong competition. Video streaming software consulting firms are continuously improving performances of VaaS enterprises to increase their market share. The consulting segment along with the training and support segment is enabling the enterprises to include the latest technologies to improve end-user experience. By streaming type, the market is segmented into live streaming and video-on-demand streaming. The live streaming segment is expected to have a significant share due to a surge in demand as many major social media websites are incorporating live-streaming services. Globally, on-demand streaming will also grow exponentially due to the increase in the number of companies are accessing the services. By Deployment, the market is segmented into on-premise, and cloud. By vertical, the market is segmented into media and entertainment, BFSI, education, healthcare, government, and others.

Geographically, North America is expected to have a significant share of the global video streaming software market share. The video streaming software market in the US will continue to expand due to factors such as large-scale investments in video streaming software and services, institutional partnerships, and collaborations with various networks. Moreover, in developed countries such as the U.S. and Canada, there has been a high adoption rate of video streaming technology among firms for marketing their brand or launching a new product.

Competitive intelligence shows that the video streaming software market is fragmented with hundreds of manufacturers. The players are expanding globally to mirror their customers’ requirements. As a result, they are increasingly integrating with other players. The key players include Wowza Media Systems, LLC, Sonic Foundry, Inc., Kollective Technology, Inc., Ooyala, Inc., Haivision, Inc., International Business Machines Corporation(IBM), Kaltura, Inc., Panopta LLC, Polycom, Inc., Vbrick, Qumu Corporation.

Key Questions Answered in This Report:

  • What are the key regions having a significant market share of the market?
  • What are the drivers and restraints of the market?
  • Who are the key market players in the market?
  • Which are the industries using Video streaming software?
  • What is the market segmentation of the video streaming software market?
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